“There is a difference between coaching and managing sales professionals. If you don’t understand the distinction, you are not getting the most out of your sales team. This book is a great guide to learning to coach and be coached. It speaks of the commitment required to be a good coach. The book is filled with great stories and anecdotes. It is a great read that is easy to understand and implement. But you need commitment to succeed.”

Michael Nick | Author, Adapt or Fail